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ALBERTA WEEKLY NEWSPAPERS ASSOCIATION2010 RATE CARD (Gross)Effective January 1, 2010 through December 31, 2010 View a printable version of this report Notes |
| Distribution and Format | Display Ads | Career Ads | Inserts | ||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|
| (AB) Newspaper Publication | Pub. Date |
Circulation | Audit Basis | Format | Page Depth |
# of Cols |
Gross Line Rate |
Full Colour Rate |
# of Career Cols |
Careers Gross Line Rate |
Net FSI Rate |
| Airdrie (Rural) Rocky View Weekly | Tue | 15,873 | Controlled | T | 217 | 6 | $0.87 | $240 | 7 | $0.95 | $0.1100 |
| Airdrie City View | Fri | 14,261 | Controlled | T | 217 | 6 | $0.95 | $240 | 7 | $1.05 | $0.0770 |
| Airdrie Echo | Wed | 15,371 | Controlled | T | 160 | 10 | $0.75 | $160 | 9 | $0.94 | $0.0785 |
| Athabasca Advocate | Tue | 3,491 | Paid | T | 217 | 6 | $0.81 | $300 | 6 | $0.98 | $0.0880 |
| Banff Crag & Canyon | Tue | 5,916 | Controlled | T | 160 | 10 | $0.77 | $215 | 9 | $1.01 | $0.0785 |
| Barrhead Leader | Tue | 3,628 | Paid | T | 217 | 6 | $0.81 | $300 | 6 | $0.98 | $0.0770 |
| Bashaw Star | Tue | 474 | Paid | T | 180 | 8 | $0.54 | $290 | 8 | $0.56 | $0.0770 |
| Bassano Times | Tue | 515 | Paid | T | 224 | 6 | $0.65 | $150 | 6 | $0.75 | $0.0660 |
| Beaumont News | Fri | 5,666 | Controlled | T | 160 | 10 | $0.76 | $240 | 9 | $1.04 | $0.1045 |
| Beaverlodge Advertiser | Wed | 532 | Paid | T | 213 | 6 | $0.64 | $200 | 6 | $0.00 | $0.1320 |
| Beaverlodge and District News | Fri | 1,215 | Paid | T | 217 | 6 | $0.71 | $150 | 6 | $0.81 | $0.1430 |
| Bonnyville Nouvelle | Tue | 3,318 | Paid | T | 217 | 6 | $0.97 | $250 | 7 | $1.07 | $0.0880 |
| Bow Island Commentator | Tue | 5,899 | Paid | B | 294 | 6 | $0.99 | $390 | 6 | $0.99 | $0.0660 |
| Brooks & County Chronicle | Sun | 11,155 | Controlled | T | 214 | 6 | $0.88 | $275 | 6 | $0.97 | $0.0693 |
| Brooks Bulletin | Tue | 4,203 | Paid | B | 294 | 6 | $0.86 | $150 | 6 | $0.86 | $0.0605 |
| Brooks Weekend Regional | Fri | 11,235 | Pending | T | 160 | 6 | $0.86 | $150 | 6 | $0.86 | $0.0605 |
| Calgary Fast Forward Weekly | Thu | 19,331 | Controlled | T | 192 | 6 | $2.10 | $650 | 7 | $2.37 | $0.0825 |
| Camrose Canadian | Thu | 14,552 | Controlled | T | 160 | 10 | $0.71 | $410 | 9 | $1.08 | $0.0792 |
| Canmore Leader | Wed | 6,184 | Controlled | T | 160 | 10 | $0.77 | $215 | 9 | $1.01 | $0.0785 |
| Canmore/Banff Rocky Mountain Outlook | Thu | 9,572 | Controlled | T | 175 | 6 | $1.02 | $155 | 6 | $1.15 | $0.0000 |
| Cardston Temple City STAR | Thu | 1,014 | Paid | T | 224 | 6 | $0.68 | $360 | 6 | $0.78 | $0.1056 |
| Carstairs Courier | Tue | 3,742 | Controlled | T | 217 | 6 | $0.75 | $250 | 7 | $0.85 | $0.1100 |
| Castor Advance | Thu | 856 | Paid | T | 180 | 8 | $0.54 | $290 | 8 | $0.56 | $0.0770 |
| Chestermere Anchor Weekly | Fri | 10,000 | Pending | T | 160 | 6 | $1.05 | $50 | 6 | $1.15 | $0.1100 |
| Claresholm Local Press | Wed | 1,860 | Paid | T | 219 | 6 | $0.61 | $175 | 7 | $0.70 | $0.0770 |
| Coaldale Sunny South News | Tue | 3,715 | Paid | T | 200 | 6 | $0.96 | $390 | 6 | $0.96 | $0.0660 |
| Cochrane Times | Wed | 10,773 | Controlled | T | 160 | 10 | $0.76 | $150 | 9 | $0.94 | $0.0785 |
| Cold Lake Sun | Tue | 6,244 | Paid | T | 160 | 10 | $0.81 | $290 | 9 | $0.89 | $0.0880 |
| Consort Enterprise | Wed | 1,211 | Paid | T | 220 | 6 | $0.70 | $115 | 6 | $0.70 | $0.0990 |
| Coronation East Central Alberta Review | Thu | 20,673 | Controlled | T | 213 | 8 | $1.15 | $115 | 8 | $1.32 | $0.0715 |
| Coronation Review | Thu | 1,297 | Controlled | T | 213 | 8 | $0.70 | $115 | 8 | $0.80 | $0.0715 |
| Crowsnest Pass Herald | Tue | 2,213 | Paid | T | 216 | 6 | $0.75 | $390 | 6 | $0.86 | $0.0550 |
| Crowsnest Pass Promoter | Fri | 1,397 | Paid | T | 160 | 10 | $0.64 | $200 | 9 | $0.84 | $0.0763 |
| Devon Dispatch News | Fri | 7,087 | Controlled | T | 160 | 10 | $0.76 | $240 | 9 | $1.04 | $0.1045 |
| Didsbury Review | Tue | 3,153 | Controlled | T | 217 | 6 | $0.79 | $360 | 7 | $0.88 | $0.0825 |
| Drayton Valley Western Review | Tue | 3,678 | Paid | T | 160 | 10 | $0.76 | $290 | 9 | $0.87 | $0.0880 |
| Drumheller Mail | Wed | 4,633 | Paid | B | 294 | 6 | $0.94 | $185 | 6 | $1.06 | $0.0825 |
| Drumheller, Inside | Fri | 4,396 | Controlled | T | 220 | 6 | $0.90 | $120 | 6 | $1.04 | $0.0770 |
| Eckville Echo | Fri | 2,305 | Controlled | T | 205 | 6 | $0.63 | $200 | 6 | $0.73 | $0.0770 |
| Edmonton Examiner | Wed | 139,910 | Controlled | T | 160 | 10 | $4.13 | $1463 | 9 | $5.66 | $0.0649 |
| Edmonton Le Franco | Fri | 2,950 | Paid | T | 220 | 6 | $1.39 | $600 | 6 | $0.00 | $0.2772 |
| Edmonton SEE Magazine | Thu | 15,722 | Controlled | T | 192 | 6 | $2.10 | $650 | 7 | $2.37 | $0.0825 |
| Edson Leader | Mon | 2,928 | Paid | T | 160 | 10 | $0.76 | $255 | 9 | $1.00 | $0.0847 |
| Edson Weekly Anchor | Mon | 5,068 | Controlled | T | 182 | 6 | $0.93 | $340 | 6 | $0.93 | $0.1122 |
| Elk Point Review | Tue | 601 | Paid | T | 217 | 6 | $0.61 | $250 | 7 | $0.62 | $0.0880 |
| Fairview Post | Wed | 2,113 | Paid | T | 160 | 10 | $0.73 | $225 | 9 | $0.79 | $0.0759 |
| Falher Smoky River Express | Wed | 2,265 | Paid | T | 220 | 6 | $0.88 | $345 | 6 | $1.00 | $0.0880 |
| Fort Macleod Gazette | Wed | 1,371 | Paid | T | 217 | 6 | $0.63 | $195 | 6 | $0.70 | $0.0660 |
| Fort McMurray Connect | Fri | 24,145 | Controlled | T | 216 | 6 | $1.54 | $300 | 6 | $1.77 | $0.1650 |
| Fort Saskatchewan Record | Thu | 8,575 | Controlled | T | 160 | 10 | $0.92 | $250 | 9 | $1.20 | $0.0649 |
| Fox Creek Times | Wed | 482 | Paid | T | 220 | 6 | $0.80 | $65 | 6 | $0.92 | $0.0770 |
| Grande Cache Mountaineer | Wed | 1,174 | Paid | T | 193 | 6 | $0.58 | $220 | 6 | $0.64 | $0.0990 |
| Hanna Herald | Tue | 2,394 | Paid | T | 160 | 10 | $0.62 | $300 | 9 | $0.81 | $0.0729 |
| High Prairie South Peace News | Wed | 1,786 | Paid | T | 220 | 6 | $0.88 | $345 | 6 | $1.00 | $0.0880 |
| High River Times | Tue,Fri | 6,704 | Controlled | T | 160 | 10 | $0.79 | $300 | 9 | $1.05 | $0.0898 |
| Hinton Parklander | Mon | 4,293 | Pending | T | 160 | 10 | $0.78 | $255 | 9 | $1.00 | $0.0847 |
| Innisfail Province | Tue | 7,993 | Controlled | T | 217 | 6 | $0.85 | $250 | 7 | $0.96 | $0.0935 |
| Jasper Fitzhugh | Thu | 3,308 | Controlled | T | 217 | 6 | $0.88 | $350 | 8 | $0.51 | $0.0880 |
| Lac La Biche Post | Tue | 2,718 | Paid | T | 217 | 6 | $0.81 | $300 | 6 | $0.98 | $0.0880 |
| Lacombe Globe | Tue | 2,916 | Paid | T | 160 | 10 | $0.49 | $300 | 9 | $0.66 | $0.0847 |
| Lamont Farm 'n' Friends | Fri | 21,663 | Controlled | T | 217 | 8 | $0.84 | $200 | 8 | $0.84 | $0.0660 |
| Lamont Leader | Tue | 3,924 | Controlled | T | 220 | 6 | $0.81 | $100 | 6 | $0.00 | $0.0770 |
| Leduc Representative | Fri | 13,722 | Controlled | T | 160 | 10 | $0.96 | $250 | 9 | $1.62 | $0.0649 |
| Leduc/Wetaskiwin Pipestone Flyer | Thu | 24,613 | Controlled | T | 217 | 6 | $0.90 | $175 | 6 | $0.90 | $0.0715 |
| Lethbridge Sun Times | Wed | 25,542 | Controlled | T | 203 | 6 | $1.36 | $420 | 9 | $0.94 | $0.0715 |
| Lloydminster Meridian Booster (AWNA) | Mon,Wed,Fri | 14,513 | Controlled | T | 160 | 10 | $0.94 | $315 | 9 | $1.07 | $0.0880 |
| Lloydminster Source (AWNA) | Tue,Thu | 15,317 | Controlled | T | 218 | 6 | $1.09 | $100 | 8 | $0.87 | $0.0616 |
| Mayerthorpe Freelancer | Wed | 819 | Paid | T | 160 | 10 | $0.69 | $285 | 9 | $0.84 | $0.0880 |
| Morinville Free Press | Tue | 10,327 | Controlled | T | 217 | 8 | $0.84 | $200 | 8 | $0.84 | $0.0660 |
| Nanton News | Wed | 924 | Paid | T | 160 | 10 | $0.50 | $300 | 9 | $0.65 | $0.0898 |
| Okotoks Western Wheel | Wed | 15,822 | Paid | T | 217 | 6 | $0.97 | $240 | 7 | $1.07 | $0.0825 |
| Olds Albertan | Tue | 6,980 | Controlled | T | 217 | 6 | $0.85 | $250 | 7 | $0.96 | $0.0825 |
| Oyen Echo | Tue | 1,478 | Paid | T | 220 | 6 | $0.72 | $150 | 6 | $0.80 | $0.0000 |
| Peace River Record-Gazette | Wed | 2,402 | Paid | T | 160 | 10 | $0.78 | $297 | 9 | $0.84 | $0.0759 |
| Pincher Creek Echo | Fri | 2,356 | Paid | T | 160 | 10 | $0.64 | $200 | 9 | $0.84 | $0.0763 |
| Ponoka News | Wed | 5,938 | Controlled | T | 180 | 8 | $0.76 | $290 | 8 | $0.78 | $0.0770 |
| Provost News | Wed | 1,910 | Paid | T | 220 | 6 | $0.71 | $285 | 6 | $0.81 | $0.0000 |
| Raymond Magrath Westwind Weekly News | Thu | 919 | Paid | T | 213 | 6 | $0.70 | $360 | 6 | $0.78 | $0.1210 |
| Red Deer Express | Wed | 33,449 | Controlled | T | 217 | 6 | $1.67 | $345 | 7 | $1.82 | $0.0715 |
| Redwater Review | Tue | 4,678 | Controlled | T | 217 | 8 | $0.84 | $200 | 8 | $0.84 | $0.0660 |
| Rimbey Review | Tue | 5,631 | Controlled | T | 180 | 8 | $0.64 | $290 | 8 | $0.68 | $0.0770 |
| Rocky Mountain House Mountaineer | Tue | 4,031 | Paid | B | 294 | 6 | $0.84 | $405 | 6 | $0.96 | $0.0990 |
| Rycroft Central Peace Signal | Tue | 2,786 | Paid | T | 160 | 6 | $0.70 | $300 | 6 | $0.78 | $0.0660 |
| Sedgewick Community Press | Tue | 2,708 | Paid | T | 220 | 6 | $0.92 | $100 | 6 | $0.97 | $0.0770 |
| Sherwood Park News | Tue,Fri | 24,122 | Controlled | T | 160 | 10 | $1.00 | $250 | 9 | $1.30 | $0.0649 |
| Slave Lake Lakeside Leader | Wed | 3,014 | Paid | T | 217 | 6 | $0.88 | $345 | 6 | $1.00 | $0.0880 |
| Slave Lake Scope | Sat | 975 | Controlled | T | 143 | 5 | $0.81 | $350 | 5 | $0.92 | $0.0770 |
| Smoky Lake Signal | Wed | 1,431 | Paid | T | 224 | 6 | $0.70 | $300 | 6 | $0.80 | $0.0935 |
| Spruce Grove Examiner see note | Fri | 10,313 | Controlled | T | 160 | 10 | $0.83 | $350 | 9 | $1.26 | $0.0649 |
| St. Albert Gazette | Wed,Sat | 24,556 | Controlled | T | 217 | 6 | $1.21 | $300 | 7 | $1.38 | $0.0660 |
| St. Albert Saint City News | Fri | 18,589 | Controlled | T | 180 | 6 | $1.15 | $250 | 6 | $1.29 | $0.0649 |
| St. Paul Journal | Tue | 4,057 | Paid | T | 217 | 6 | $0.91 | $250 | 7 | $0.94 | $0.0880 |
| Stettler Independent | Wed | 3,145 | Paid | B | 300 | 6 | $0.86 | $290 | 8 | $0.78 | $0.0770 |
| Stony Plain Reporter see note | Fri | 10,347 | Controlled | T | 160 | 10 | $0.83 | $350 | 9 | $1.26 | $0.0649 |
| Strathmore Standard | Wed | 9,560 | Pending | T | 160 | 10 | $0.76 | $300 | 9 | $0.98 | $0.0842 |
| Sundre Round-Up | Tue | 1,877 | Paid | T | 217 | 6 | $0.80 | $300 | 7 | $0.90 | $0.0825 |
| Swan Hills Grizzly Gazette | Tue | 455 | Paid | T | 216 | 6 | $0.58 | $300 | 6 | $0.00 | $0.0825 |
| Sylvan Lake News | Fri | 7,873 | Controlled | T | 205 | 6 | $0.88 | $200 | 6 | $1.02 | $0.0770 |
| Taber Times | Wed | 2,724 | Paid | B | 294 | 6 | $0.99 | $390 | 6 | $1.10 | $0.0660 |
| Three Hills Capital | Wed | 4,066 | Paid | T | 200 | 6 | $0.90 | $200 | 6 | $1.04 | $0.0990 |
| Tofield Mercury | Tue | 1,319 | Paid | T | 220 | 6 | $0.81 | $100 | 6 | $0.85 | $0.0770 |
| Two Hills & County Chronicle | Tue | 1,475 | Paid | T | 224 | 6 | $0.65 | $50 | 6 | $0.00 | $0.0605 |
| Valleyview Valley Views | Wed | 1,267 | Paid | T | 220 | 6 | $0.82 | $75 | 6 | $0.93 | $0.0770 |
| Vauxhall Advance | Thu | 637 | Paid | T | 200 | 6 | $0.74 | $390 | 6 | $0.74 | $0.0660 |
| Vegreville Observer | Wed | 7,460 | Controlled | T | 214 | 6 | $0.95 | $200 | 6 | $1.04 | $0.0792 |
| Vermilion Standard | Wed | 5,666 | Controlled | T | 160 | 10 | $0.78 | $315 | 9 | $0.89 | $0.0880 |
| Vermilion Voice | Mon | 6,606 | Controlled | T | 220 | 6 | $0.86 | $200 | 6 | $0.98 | $0.1001 |
| Viking Weekly Review | Tue | 1,177 | Paid | T | 220 | 6 | $0.81 | $100 | 6 | $0.85 | $0.0770 |
| Vulcan Advocate | Wed | 1,947 | Paid | T | 160 | 10 | $0.66 | $300 | 9 | $0.83 | $0.0898 |
| Wabasca Fever | Thu | 812 | Paid | T | 143 | 5 | $0.83 | $390 | 5 | $0.95 | $0.0880 |
| Wainwright Edge | Fri | 6,983 | Pending | T | 213 | 8 | $0.98 | $150 | 8 | $1.13 | $0.0880 |
| Wainwright Star | Tue | 6,983 | Pending | T | 213 | 8 | $0.98 | $150 | 8 | $1.13 | $0.0000 |
| Westlock News | Mon | 3,738 | Paid | T | 217 | 6 | $0.81 | $300 | 6 | $1.14 | $0.0880 |
| Wetaskiwin Times Advertiser | Wed | 11,214 | Controlled | T | 160 | 10 | $0.71 | $410 | 9 | $1.08 | $0.0792 |
| Whitecourt Star | Wed | 2,687 | Paid | T | 160 | 10 | $0.73 | $315 | 9 | $0.84 | $0.0825 |
| (NWT) Newspaper Publication | Pub. Date |
Circulation | Audit Basis | Format | Page Depth |
# of Cols |
Gross Line Rate |
Full Colour Rate |
# of Career Cols |
Careers Gross Line Rate |
Net FSI Rate |
| Fort Chipewyan/Fort Smith Slave River Journal | Wed | 1,575 | Controlled | T | 210 | 6 | $1.98 | $120 | 6 | $2.88 | $0.1650 |
| Fort Simpson Deh Cho Drum | Thu | 1,682 | Controlled | T | 215 | 6 | $1.56 | $415 | 6 | $1.77 | $0.1018 |
| Hay River Hub | Wed | 2,297 | Controlled | T | 217 | 6 | $1.30 | $190 | 6 | $1.96 | $0.0770 |
| Inuvik Drum | Thu | 1,533 | Paid | T | 215 | 6 | $1.56 | $415 | 6 | $1.77 | $0.1012 |
| Yellowknife Yellowknifer | Wed,Fri | 5,822 | Paid | T | 215 | 6 | $1.66 | $466 | 6 | $2.46 | $0.1018 |
| 901,540 | $107.95 | $9.6140 | |||||||||
Notes:
Spruce Grove Examiner: Career rate includes the insertion in Stony Plain Reporter. Career ads are a 'combo' purchase.
Stony Plain Reporter: Career rate includes the insertion in Spruce Grove Examiner. Career ads are a 'combo' purchase.